The sport brand Sportzone challenged us to create a brand activation in the 1st Futsal league of which it is Naming Sponsor
For that, we created the #ONOSSOFUTSAL concept contest materialized in a video-manifest with the goal of collecting the feelings of people who experience Futsal. We also had the special participation of the Portuguese Football Federation and the special participation of the National Futsal Team.
To engage fans and the public, a website was launched in which you could share photos with individual messages inserted into the campaign layout.
We ended the action with a special event where athletes from the Mira neighbourhood had the opportunity of a lifetime to play with their idols of the National Futsal Team as a reward for having won the campaign competition.